I’m Pocket. A Creative Director. And Art Director with the driving principle: What’s next?
Pigeonholes? I hate ‘em.
Doing that thing I did last year, this year? Boring.
I develop ideas that solve problems strategically, creatively and culturally.
That’s led me to create documentaries, ten-thousand square foot experiential installations, video games, cost-effective, PR-driven OOH campaigns, and multi-year spanning 360º brand platforms that work across every channel. Some days that means crafting the perfect 30-second spot, other days it's building a socially-seeded game show hosted by Fat Joe that reaches millions with virtually no media budget.
Throughout my career, I’ve honed my skills solving problems for clients as varied as Nike, Google, Hinge, KCRW, Warner Brothers/Discovery, Justin Bieber, Sony, Citizens Bank, Light Phone, Disney, AB-InBev, Lexus, and NBCUniversal.
I’ve had the pleasure to work with agencies and production companies big and small – like Party Land, RadicalMedia, BBH, Gus Global, 180, Interesting Development, Red Antler, and Tombras. I also led the creative department for VC/Agency-hybrid Bullish Inc.
My output has been recognized by Cannes, Webbys, Effies, D&AD, One Club, Clios, FWA, AICP, AdAge, Forbes, Creativity, AdWeek and even Saturday Night Live.